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Big Marketing Data

2013 Jun 19

Não é somente o Stephen Few que faz a crítica do Big Data: Vejam uma resposta de uma survey a respeito de Big Data:

“Big data projects are taking far too long, costing too much and not delivering on anticipated ROI because it’s really difficult to pinpoint and surgically extract critical insights without hiring expensive consultants or data scientists in short demand,”

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:wq